Nowadays, consumers are more environmentally aware, so there’s no reason why businesses do not start making an effort to protect the green on earth. Consumers now become to prefer environment-friendly products. Therefore, e-commerce businesses, especially Shopify merchants, should not ignore this trend. By going green, online store owners will have opportunities to gain trust from … Continue Reading
Every ecommerce merchant knows that Ads campaign is a crucial thing to keep your brand and product in front of customers’ eyes. You definitely know that too! As a result, you have spent a budget on some Facebook Ads to reach out more to your potential customers. Now, you have about 300 clicks per day, … Continue Reading
How to choose a Shopify theme that fits your business? Well, no matter your products are related to fashion, electronics, health, or beauty, it’s necessary to pick up a suitable theme for your business. By instinct, customers are likely to feel fascinated when your web design catches their eyes or excites their senses. Therefore, taking … Continue Reading
Influencer marketing is now going mainstream in this industry. 2018 was a booming year for this term when a wide range of brands involved influencers in their marketing campaign. In fact, influencer marketing is the most productive channels for a brand to deliver content.
You’re just starting out your journey to become an ecommerce merchant, and still have no idea what is kind of product you’re going to sell? HappyPoints will reveal some helpful tips for finding a suitable market and product ideas for your Shopify store.
In the annual conference of Shopify, a series of latest enhancements have been announced. By these improvements, Shopify has believed that they would enable ecommerce businesses to accomplish their goals in completely unique ways. 1. Customize storefront functionality. Understand the desire of merchants to retain complete control over their store, Shopify introduced customise functionality to allow users … Continue Reading
When it comes to designing a high converting website, one of the most important factors that you need to take into account is site speed. Site speed illustrates the time web pages are downloaded and shown on the customers’ web browser. Faster site performance is primarily linked to better customer satisfaction, conversion rate, SEO, engagement, sales.
The world is flat, never limit yourself in a case when everyone else goes beyond that. Many Shopify store owners expand their local business to a global scale, why don’t you? HappyPoints is here to give you the reason why your ecommerce business should think globally and steps to do it.
Are you getting visit but can not turn it into sales? There must be several issues going on with your Shopify store and your marketing strategies. Let HappyPoints give you 10 advanced advice to boost your conversion rate.
As for a fashion platform, you need to take the aesthetic aspect into consideration in the first place. If your homepage is not eye-catching enough, the customers will not consider buying your products. Your homepage should serve the purposes of creating a strong first impression and achieving the goals of your website, ranging from selling products, … Continue Reading
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